International Strategic Alliances(PROJECT TO WRITE IN ACADEMIC REPORT) Essay

International Strategic Alliances(PROJECT TO WRITE IN ACADEMIC REPORT) - Essay Exampleriteria Decision Making (MCDM) in order to assist the managers of automobile companies when deciding for the best partner alliance and optimize several business goals all at the same time.This hide will not only summarize the theoretical foundation of the look for but also advert its basic assumptions, research hypothesis, research methodology, and its contribution to the international business literature.In response to globalization, international strategic alliances is now being use as a business strategy in terms of maximising the companies of economics of scale, increasing the efficiency of production in response to the fast changing market environment, authorise the business in terms of penetrating a new market, improve the companys militant advantage within the domestic and global market, expand the business opportunities of a business organization, reduce the speak to of production, and create new business opportunities for the company among others (Czinkota, Ronkainen, & Moffett, 2009, pp. 3 6 Wright & Dana, 2003). In line with this, strategic alliances are being used to enable companies establish a long-term business relationship with other companies in order to increase the companys competitiveness with its competitors (Shahanaghi & Yavarian, 2010).The purpose of the chosen reading will be provided in this report by discussing the main objective of the article. Eventually, the article written by Shahanaghi & Yavarian (2010) entitled MODM-MCDM arise to Partner Selection in Auto Industry. A Case Study on Mazda of Iran will be summarized in this report. As part of summarizing the theoretical foundation of the research including its basic assumptions or the research hypothesis, research methodology, and the contribution of Shahanaghi & Yavarians article in the international business literature will be tackled in details.Shahanaghi & Yavarian (2010) analyzed the international strategic alliances in automobile indusrty